Content Creation Melbourne: Visuals That Work

The scroll is infinite. Attention isn't.

In a feed full of noise, your brand needs to say something. At Rufus & Cooper, we know that pretty pictures aren't enough anymore. You need assets that narrate your story, hook your audience, and actually do the heavy lifting for your business.

We specialise in the kind of content creation Melbourne brands rely on to stand out. Whether you’re an emerging e-commerce label or an established service provider, our approach bridges the gap between high-end commercial photography and the agile digital content you need daily.

More Than Just a Photoshoot

Feeding the feed shouldn't feel like a chore.

We don't believe in the "one-and-done" campaign model. As a dedicated content creation company, we build libraries of cohesive, on-brand imagery designed specifically for the demands of a modern digital presence. From website hero banners to stopping the scroll on Instagram, our work is built to perform.

The Content Studio Experience

Our content photography offers a flexible range of production styles to suit your marketing calendar. Located in the heart of Melbourne, our space is where we control the light, the set, and the vibe. Ideal for product photography, stop-motion assets, and AI-enhanced imagery, our content studio Melbourne setup is where we dial in the details.

Social Media Content Creation

Social moves fast. Keeping up requires a mix of lifestyle shots, product close-ups, and human-centric imagery. Our social media content creation packages provide you with a curated bank of assets, so you never have to scramble for a post again.

Behind the Scenes Content

Maximise your session with our dedicated Behind-the-Scenes (BTS) capture. We record candid video snippets alongside the main production, creating authentic assets perfect for Reels and TikTok. This allows your team to put down their phones and focus entirely on the shoot, ensuring you receive a comprehensive suite of digital content.

Thinking about your next shoot? Connect with our team to discuss your next project and let’s create content that works.

On-Location Lifestyle Photography

Authenticity builds trust. We take our cameras out of the studio and into the wild to capture your products or services in their natural habitat. This contextual imagery helps customers visualise your brand in their own lives and cuts through the noise.

Why Invest in Professional Content Creation?

Level up your brand with visuals that actually work. High-quality custom photography builds authority, keeps your look consistent across socials, emails and your website, saving you time and money so you can focus on the next big campaign. Stand out and stop the scroll allowing us to create engaging content that turns eyeballs into likes and clicks into conversions.

At Rufus and Cooper we work as an extension of your team to deliver purposeful imagery that aligns with your brand goals and growth.

Why Choose Rufus & Cooper?

We aren’t just photographers. We’re visual strategists. Rufus & Cooper is the go-to for content creation Melbourne trusts. We balance creative instinct with commercial impact, helping brands across diverse sectors refine exactly how they show up.

What can we provide you? A crew of experienced photographers and stylists who know how to make your brand shine with transparent pricing and no hidden surprises, deep local know-how to connect with your market and target audience.

Content Creation FAQs

  • Standard commercial photography usually focuses on a few "hero" images for a big campaign (like a billboard). Content creation, however, focuses on volume and variety. It gives you a library of diverse images (details, wide shots, lifestyle) specifically designed to populate your social feeds, website, and EDMs over a longer period.

  • We can handle as much or as little as you like. As a full-service content creation company, we offer prop sourcing and set styling in our packages. If you have specific brand items, definitely bring them along, but we can provide those extra touches to finish it off.

  • We understand the speed of social media. Generally, you will receive low-res proofs the same day as the shoot. Once selections are made, final retouched images are delivered within two weeks, ensuring your marketing calendar stays on track and relevant. For time-sensitive campaigns, we also offer an express turnaround option to deliver final assets within 2 business days.

  • Absolutely. While we are based in Melbourne, we frequently travel further afield to capture on-location content that suits your brand narrative. Travel fees are discussed transparently upfront.

  • Yes. Modern social media content creation often requires a hybrid approach. We can capture short-form video (perfect for Reels and TikToks) alongside your photography session to maximise the output of your shoot day.